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Greenman

Greenman

The advertisement I chose to examine is, in my opinion, a prime example of an effective and successful ad.  This ad, which appeared in a recent Sports Illustrated, shows a pile of M&M’s candy on a wooden table.  But what made this ad immediately grab my attention was the word “SEXY” spelled out in the green M&M’s, almost in a subliminal way.  Above the pile of M&M’s, the question: “What is it about the green ones?,” is seen, also printed in green.
	There are several reasons why I think this ad is effective.  Bright colors are seen throughout the ad.  The combination of such bright colors is what originally made me take a closer look.  When I realized that I was looking at M&M’s candy, I thought

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