Sexual Content In Television And Its Effect On Adolescents

8 Pages 1970 Words

wing up, the worst villains were Natasha and Boris, in “Rocky and Bullwinkle”; domestic strife was Wilma Flintstone in a huff if Fred forgot their anniversary-and all was forgiven with a kiss by the time the credits rolled around”(Wolfs 42). She gives the reader some information about what time period she grew up in. She also tells of her children and her experiences as a mother. She uses personal experience to develop her ethos. She says, “[i]t’s the first choice [cartoons] whenever I need a quick pass of child-free time to make a phone call”(Wolfs 42). Her target audience, which is working parents with young children, is greatly affected because they can relate to placing their kids in front of the T.V. so that they can have “child-free time”. The reason that working parents are her target audience is because of the magazine that this article appears in. George, founded by JFK JR, is a political magazine that middle working-class people would read. The magazine’s targeted audience and Wolfs’ extensive use of her personal experiences designate the article as a popular source.
Wolfs shows that she has done her own research as well. She provides quotes from David Weiss, from the publication department of the Cartoon Network series Cow and Chicken. This demonstrates that she has examined the cartoons carefully and has interviewed crucial people responsible in production of the cartoon so that she can get her opinions validated. She also refers to a website (www.lionlamb.com) which has involved the government in this issue as well. The fact that she incorporates the website, assures the reader that she is stating a legitimate fact ...