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Web Privacy

Web Privacy

The Internet is an exciting new marketplace for consumers. It offers not only easy access to a vast array of goods and services, but also to rich sources of information that enable consumers to make better-informed purchasing decisions. The online consumer market is growing exponentially. The FTC recognizes the importance of the development of the Internet as a viable and safe marketplace for consumers. In order for the online marketplace to grow, sufficient privacy protections must be in place. The Commission supports technological innovation and also encourages industry self-regulation so long as self-regulation proves meaningful and effective.
	Computer and communications technology is a key element of day-to-day life. Today, Americans are free to protect the privacy of their computer files and communications by using the strongest possible "encryption," which scrambles digital information to protect peoples' privacy. Encryption protects medical records, corporate trade secrets, data on personal buying habits, air traffic control centers, credit histories, hospital databases, credit card transactions and personal e-mail from eavesdroppers, thieves and other criminals. 
	Like most technological advancements, there are many myths surrounding the facts about web privacy issues:
		Myth # 1: Strong encryption is not necessary to protect privacy. 
		Reality: In fact, encryption is a critical foundation

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